Organized by the Tea Industry Committee of China Association for the Promotion of International Agricultural Cooperation, the mid-term meeting of the project "Analysis of Innovative Models for Tea Brand Building" was held in Laifeng County, Enshi Prefecture, Hubei Province on the evening of July 31.

The meeting brought together industry experts, production areas, and corporate representatives to jointly discuss the first draft of the "Analysis of Innovative Models for Tea Brand Building" and to offer suggestions for brand innovation in the tea industry.