At 11:08 a.m. on June 11, 2025, Guizhou Gui Tea Group Co.,Ltd. held a ceremony at its industrial park in Jiangkou County to mark the export of 62 tons of EU-standard matcha to North America and Japan.

Gui Tea Group has established subsidiaries in five regions—America, Japan, Germany, Malaysia, and the Middle East—forming six global matcha sales centers, including China. Moving forward, the company will continue advancing its development strategy in line with Tongren City’s "One-Ten-Hundred-Thousand-Ten Thousand" plan for the matcha industry:

• Cultivating one world-leading matcha enterprise
• Cultivating 10 large-scale matcha-related companies
• Building 100 tencha production lines
• Cultivating 1,000 matcha-growing family farms
• Integrating matcha into 10,000 application scenarios,
• Developing 100,000 mu (approximately 6,667 hectares) of matcha raw material bases

To achieve these goals, Gui Tea Group will accelerate the construction of a 4,000-ton intelligent cold-chain tencha project and a 4,000-ton matcha food production facility, while also upgrading its matcha production lines with smart technology. By scaling up production, enhancing brand recognition, strengthening market presence, and extending the industrial chain, the company aims to bring eco-friendly, clean, safe, and healthy Guizhou matcha to a broader global consumer base, driving China’s matcha industry to lead the world market.